Articulating the Value of Intellectual Property




About the Course:

Investor Relations professionals are tasked with revealing the investment worthiness of their companies. For many companies, their most valuable assets reside in the form of intellectual property such as patents, trade secrets, trademarks, and copyrights.

The conundrum is that many IR professionals are not fluent in intellectual property vernacular. The consequence of not being able to dialog with investors relative to your company’s intellectual property is that the valuation of your company could be discounted.

This session is designed to provide investor relations professionals with a primer on articulating the value of their firms’ intellectual assets.

Duration: 90 Minutes

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