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In recent years, the primary locus of value for many corporations has been found in their intellectual property rights. By one informed estimate from the late 1990s, some three-quarters of the Fortune 100’s total market…
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Strategic Management of Intellectual Property In recent years, the primary locus of value for many corporations has been found in their intellectual property rights. By one informed estimate from the late 1990s, some three-quarters of the Fortune 100’s total market… Read the full IIPLA blog post: https://iipla.org/blog/strategic-management-of-intellectual-property