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Tuesday, April 23, 2024

South Korean Fashion Brands Unite to Tackle Counterfeit Goods from Chinese E-Commerce Platforms

New association formed to protect intellectual property rights amid rising influx of knockoffs on global and domestic marketplaces

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South Korean Fashion Brands Unite to Tackle Counterfeit Goods from Chinese E-Commerce Platforms
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A coalition of South Korean fashion labels, including thisisneverthat and online retailer Musinsa, has established the Brand Intellectual Property Rights Protection Association to combat counterfeit products, particularly those originating from Chinese e-commerce platforms such as AliExpress and Temu. The non-profit o…
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South Korean Fashion Brands Unite to Tackle Counterfeit Goods from Chinese E-Commerce Platforms A coalition of South Korean fashion labels, including thisisneverthat and online retailer Musinsa, has established the Brand Intellectual Property Rights Protection Association to combat counterfeit products, particular... Read the full IIPLA article: https://iipla.org/news/south-korean-fashion-brands-unite-to-tackle-counterfeit-goods-from-chinese-e-commerce-platforms

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