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Tuesday, March 10, 2026

Women Propel Africa’s $59 Billion Creative Economy Amid Digital and Demographic Shifts

Boston Consulting Group report highlights women’s pivotal role in Africa’s burgeoning creative industries, driven by youth population and digital connectivity

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Women Propel Africa’s $59 Billion Creative Economy Amid Digital and Demographic Shifts
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Africa’s creative economy, valued at $59 billion and encompassing fashion, music, film, and digital content, is rapidly expanding with women leading innovation and entrepreneurship. A Boston Consulting Group report underscores the sector’s growth potential fueled by the continent’s young population, digital accelerati…
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Women Propel Africa’s $59 Billion Creative Economy Amid Digital and Demographic Shifts Africa’s creative economy, valued at $59 billion and encompassing fashion, music, film, and digital content, is rapidly expanding with women leading innovation and entrepreneurship. A Boston Consulting Group report unde... Read the full IIPLA article: https://iipla.org/news/women-propel-africa-s-59-billion-creative-economy-amid-digital-and-demographic-shifts

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