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Vietnam is leveraging intellectual property rights in the sports industry to unlock new economic opportunities, emphasizing the commercialization of intangible assets such as broadcasting rights, trademarks, and digital content. Government officials and experts highlight the evolving role of IP in transforming sports…
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Vietnam Advances Sports Intellectual Property to Drive Innovation and Economic Growth Vietnam is leveraging intellectual property rights in the sports industry to unlock new economic opportunities, emphasizing the commercialization of intangible assets such as broadcasting rights, trademarks, and digital... Read the full IIPLA article: https://iipla.org/news/vietnam-advances-sports-intellectual-property-to-drive-innovation-and-economic-growth