Chinese Court Defines Distinctiveness Criteria for Phrase Trademarks in Penhaligon's Dispute
Landmark ruling by Chinese judiciary sets clearer standards for assessing phrase trademark distinctiveness, impacting brand protection strategies
A recent decision by a Chinese court in the Penhaligon's trademark case has clarified the legal test for determining the distinctiveness of phrase trademarks. This ruling provides important guidance on how phrase marks are evaluated under Chinese trademark law, influencing future brand registration and enforcement eff…
