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Friday, May 22, 2026

Thailand Advances Sound Mark Registrations to Combat AI Voice-Cloning Threats

The Department of Intellectual Property urges businesses and celebrities to trademark unique audio signatures amid rising AI deepfake risks

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Thailand Advances Sound Mark Registrations to Combat AI Voice-Cloning Threats
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Thailand's Department of Intellectual Property is actively promoting the registration of sound marks such as jingles, vocal phrases, and distinctive laughs. This initiative aims to protect brands from the increasing threat posed by AI-driven voice-cloning and deepfake technologies. With hundreds of applications alread…
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Thailand Advances Sound Mark Registrations to Combat AI Voice-Cloning Threats Thailand's Department of Intellectual Property is actively promoting the registration of sound marks such as jingles, vocal phrases, and distinctive laughs. This initiative aims to protect brands from the increasing thr... Read the full IIPLA article: https://iipla.org/news/thailand-advances-sound-mark-registrations-to-combat-ai-voice-cloning-threats

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