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Fyre Sale: Fyre Fest Brand and IP Hit eBay After Second Meltdown McFarland’s attempt to relaunch “Fyre Festival II” in 2025 was marred by skepticism, weak ticket sales, and growing public pressure. Though the reboot had generated some buzz—especially after McFarland claimed it woul... Read the full IIPLA article: https://iipla.org/news/fyre-fest-brand-ip-ebay-auction